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Tuesday, July 24, 2007

Mixed Reality Headcount, Week ending July 22, 2007.

Here is the full ranked table of tracked sites for the week ending Sunday July 22, 2007:

Site (* Native reality site)

Est avg hourly visits

Est avg hourly visits (peak hrs)

Estimated total weekly visits

* Phat Cat's Jazzy Blue Lounge 163 197 27,396 (up 4%)
* Lost Gardens of Apollo 83 114 13,944 (up 6%)
* New Citizens Incorporated 82 103 13,824 (stable, up a little)
* City of Lost Angels 81 92 13,692 (down 1%)
* Independent State of Caledon 61 82 10,356 (down 7%)
* Isle of Lesbos 53 74 8,964 (up 3%)
* The Shelter 52 65 8,760 (up 7%)
* Midgar 51 58 8,580 (down 11%)
IBM 48 50 8,076 (down 2%)
The Pond 43 30 7,248 (up 12%)
Pontiac 36 53 6,096 (up 23%)
The L Word 30 44 5,148 (down 3%)
* Svarga 22 27 3,696 (down 2%)
Greenies Home 21 26 3,588 (new!)
Nissan 19 17 3,264 (up 26%)
The Weather Channel 18 21 3,168 (up 9%)
Microsoft 15 17 2,568 (up 16%)
* Ballers City 14 20 2,472 (down 42%)
Virtual Holland 12 22 2,112 (up 89%)
ABC Island 11 10 1,920 (down 16%)
Playboy 8.14 7.43 1,368 (down 9%)
STA Travel 5.71 11 960 (up 1%)
Useful Technology 5.5 1.43 924 (up 126%)
AOL Pointe 5.29 7.71 888 (up 68%)
NBA 4.5 4.57 756 (down 12%)
Dell 2.0 2.57 336 (down 12%)
Coldwell Banker 1.79 3.71 300 (stable)
Reebok 1.43 3.14 240 (up 66%)
Sun Microsystems 1.07 2.29 180 (down 16%)
Ratepoint 1.0 1.43 168 (down 57%)
Comcast 0.93 0.86 156 (down 18%)
Adidas 0.64 0.86 108 (down 43%)
Coca Cola 0.64 0.57 108 (up 200%)

The top ten, with commentary is posted to New World Notes.

Methodology

Mixed reality sites in this headcount are selected for their prominence, either from publicity or real world name recognition. Sites with consistent low traffic (500 or less weekly) may be dropped in future Headcounts in favor of other sites. We do not count sites with camping chairs, or visitors in the orientation sims, as there seems to be little evidence to suggest that they will become visitors to the parent site - and if they do, we catch them when we headcount the site anyway.

We collect data four times per day for each site at 2am, 8am, 2pm and 8pm (times in SLT/US Pacific) plus/minus 1 hour. For each sample we count the number of people at the site at the time. We average those samples across the week, and then assume that average to hold constant, with each visitor spending a half hour on-site. This methodology does not necessarily include one-time events that generate high traffic missed by our sampling, which we'll make note of whenever possible. Headcounts do not factor in returning visitors, so assume that the total number of unique Residents are likely to be significantly less than the estimated total visits.

4 comments:

  1. Anonymous9:43 PM

    So does NCI Caledon go into the Caledon stats or into the NCI stats or both or neither? I vote for both, but that's just me.

    Carl

    ReplyDelete
  2. I thought your readers might be interested in one of several emerging companies specializing in Second Life data collection. In our case, we use a default of one minute data samples.

    ReplyDelete
  3. It killed my URL... :-)
    www . mayarealities . com

    ReplyDelete
  4. I also provide a traffic analysis service that is similarly detailed. Some people in the chart are keen about avoiding automated data collection.

    ReplyDelete

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